McDonald’s notes 50th anniversary of the Big Mac with commemorative coins
Coins are redeemable for a free Big Mac at participating restaurants
ALBUQUERQUE, N.M. – To celebrate the fiftieth anniversary of the Big Mac, McDonald ’ mho has unveiled the MacCoin, a limited edition ball-shaped currency* backed by the internationally iconic Big Mac that fans in New Mexico and across the world can get their hands on starting August 2. Customers can receive a MacCoin with the buy of a Big Mac at 14,000 participating restaurants across the U.S., while supplies final. Starting on Friday, Aug. 3 through Dec. 31, 2018, customers can redeem their MacCoin for a barren Big Mac at participating McDonald ’ s restaurants in the U.S. and in more than 50 participating countries. More than 6.2 million MacCoins will be distributed globally in more than 50 countries while supplies last. These commemorative coins feature five unique designs, each representing a decade of the Big Mac.
Each MacCoin design pulls in elements from that time in history, nodding to art, music and pop acculturation, while the front-side of the MacCoin celebrates the fiftieth anniversary of the Big Mac. The MacCoin highlights : • The ‘ 70s, showcasing the ten ’ s flower office • The ‘ 80s alludes to pop art • The ‘ 90s are defined with bold, abstract shapes • The early ‘ 2000s specifically focuses on the engineering that was at the forefront of the twist of the century.
• The ‘ 2010s MacCoin calls attention to the evolution of communication. additionally, the seven languages featured across the versatile designs represent many of the countries participating : Arabic, English, Indonesian, Mandarin, Portuguese, French and Spanish. “ The legendary taste of the Big Mac has helped it achieve universal recognition and a persistent bequest. In my experience as a local anesthetic franchise owner in Albuquerque and Rio Rancho, Big Mac fans have enjoyed two all-beef patties, special sauce, lettuce, tall mallow, pickles and onions on a sesame sow bun with a flavor that ’ second equitable as craveable and delightful today, ” said local McDonald ’ south owner/operator, Clementina “ Clemy ” Garza. The Big Mac has become such a ball-shaped icon that The Economist tied used the price of the Big Mac to create the Big Mac Index, an economic tool that compares the purchas- ing power of different international currencies year after year. This ball-shaped connectivity of the Big Mac inspired the initiation of the MacCoin. “ Since it was introduced at a family-owned McDonald ’ s restaurant 50 years ago, the Big Mac has traversed the globe and is enjoyed in cities from Shanghai to Chicago, providing delectable, feel good moments to people all over the world, ” said McDonald ’ s President and CEO Steve Easterbrook. “ So we wanted a ball-shaped celebration vitamin a singular as the burger itself. The MacCoin transcends currencies to commemorate our global iconic hamburger while giving customers all over the world a casual to enjoy a Big Mac on us. ”
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“ When my great-grandfather Jim Delligatti invented the Big Mac at his grill in Uniontown, Pennsylvania, he just wanted to make his local customers glad, ” said Nick Delligatti, fourth-generation McDonald ’ s owner-operator and great-grandson of Jim Delligatti, the inventor of the Big Mac. “ August 2 would have been my great-grandfather ’ south 100th birthday, and I believe he would be very gallant knowing his humble sandwich has made such a last depression that people all around the world can enjoy it wherever they find a McDonald ’ mho. ” MacCoin has no cash rate and is only redeemable for one free Big Mac at participating McDonald ’ sulfur restaurants through 2018 .